Healthcare

Heathcare Marketing
Healthcare Marketing

Focus more on your patients with healthcare digital marketing from The Digital People.

Our belief is that medical marketing should not solely focus on selling to patients and instead educate them about your products and services.

The Digital People understands as a healthcare professional, you have a lot on your plate. We know that generating awareness and an increased number of customers for healthcare facilities require a mix of advertising technologies. This is why we provide an omni-channel marketing approach that ranges from online ads and social media management to search engine optimization. 

You can rest assured that your online presence will be in good hands! Our extensive experience with healthcare facilities means that we understand important compliance guidelines including HIPPA and FDA advertising regulations. 

Attract new patients and increase appointment requests today with the power of healthcare digital marketing!

Establish brand awareness and inform patients with social media management

Social media is a powerful tool for educating patients and informing them about your services. It’s also great for brand awareness, so you can make sure potential patients think of your clinic first when searching for a medical professional. The Digital People can manage your social media accounts and ensure that you’re getting the leads you need while maintaining a professional online presence. 

Get found on search engines with search engine optimization

Your medical facility can stand out amongst dozens of other offices’ websites by implementing search engine optimization (SEO). Through extensive keyword research and other SEO tactics, such as medical content writing, we ensure your clinic ranks in organic search for the things that patients are searching for.

Target potential customers with digital advertising

Digital advertising helps your healthcare facility gain leads and website traffic through:

  • Targeted display ads- These target by criteria such as specific markets, interests, and keyword searches to ensure you get the most for your advertising dollars.
  • Social media ads- These can appear on Facebook, Instagram, TikTok, and more, depending on where you want to advertise.
  • Search engine ads- These ads appear at the top of search engines like Google and can promote your services to thousands of online viewers.

Ensure your target audience sees your correct contact info with online listings

Maintain correct contact information online with our online listings services. With these services, we check that your contact information is correct across more than 200 listing services found online, such as Yelp, Apple, and more, so your patients never have to guess your contact information!

Manage and oversee your healthcare facility’s reputation with reputation management 

Maintaining good reviews is critical in the healthcare industry. After all, 92% of consumers read online reviews before making their decision. The Digital People offers reputation management, so you never have to worry about managing reviews yourself. You can get back to what you do best, helping your patients feel better! 
 
Types of healthcare businesses we work with:
  • Dentists 
  • Doctors
  • Medical Groups 
  • Hospitals
  • Physical and Occupational Therapists
  • Home Health Care Services
  • Nutritionists/Dieticians 
  • Rehabilitation Facilities 
  • Assisted Living and Memory Care Facilities 
  • Nursing Homes 
  • Surgical Centers
  • Medical Spas
  • Urgent Care
 
Learn more about our healthcare marketing services today!
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